Symphony's toolset is super flexible and built with all artists' goals in mind. If you'd like to market a platform such as SoundCloud, Bandcamp, or any other link - you can do it seamlessly with the "Increase Music Streams" playbook or "Increase Link Clicks" playbook. Here's how:
If you've released your song on Spotify already, it should automatically pop up in the "Increase Music Streams" walkthrough:
Walk through the "Increase Music Streams" flow until you get to the "Creative" step
Under "Platforms", you'll see an option for "Custom Link"
Within there, paste in the link you'd want to drive traffic to
Symphony will automatically scan your link and setup your ads targeting to drive new fans to your link!
If your song isn't on Spotify, you can use the "Increase Link Clicks" playbook:
Start a new "Increase Link Clicks" campaign
In the first step, paste your link
Symphony will automatically scan your link and setup your ads targeting to drive new fans to your link!